Luxury Marine / Google Ads

Yachting Partners Malta
Yachting Partners
Luxury marine dealer — cut CPL by 50% with precision Google Ads targeting, cinematic drone footage, and vertical reels that drove yacht sales.
View live siteProblem
Yachting Partners was burning ad budget on broad audiences with no GA4 tracking. CPL exceeded €120 with low-quality leads and no attribution.
Solution
Implemented GA4 + conversion tracking, segmented audiences by yacht model page visits, launched hyper-targeted luxury campaigns. Produced cinematic drone showreels and vertical social reels that became the primary sales drivers.
Key Features
- → 50% CPL reduction — from €120+ to €60 per qualified lead
- → URL-based audience segmentation for luxury yacht models
- → Cinematic drone showreel as primary ad creative
- → Vertical reels optimised for Instagram & YouTube Shorts
Video Gallery
Stack
Google AdsGA4GTMDrone 4KPremiere ProYouTube
Results
50%
CPL reduction
€120+
CPL before
€60
CPL after